2023 National Hardware Show

trade shows Jan 31, 2023

We are excited to meet with retailers, wholesalers, and distributors at the 2023 National Hardware Show in Las Vegas this week.

ProductMentor is showcasing over 25 new products on behalf of our partners at this year's event! Manny Garcia and Tor Steinke (pictured) are two such partners.

Come on by our booth if you are at the show

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Sell Your Product On LinkedIn

marketing Jan 18, 2023

What if there was a place to open doors and create opportunities for your product or app?

The good news is, it exists! Let me reintroduce you to LinkedIn. 

When you use LinkedIn correctly, you can establish credibility for yourself to open doors for sales or collaboration. 

Establish Yourself

It's important to establish yourself as the creator of your product or app. When people know your product was invented by you and they know your story, an emotional connection is made to your product or brand.

It's not just another product on the market that is sold by an anonymous company. It is a product invented by a real person, someone just like them. 

When people know your story, it is easier to build a community behind you. If you do it right, they will even cheer you on and be there for you.

Putting your name out there with a product can also help establish you as the bonafide creator, in case anything ever comes up with another inventor or company. I have seen knock-off...

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Why Now Is The Best Time To Start A Business

start Jan 04, 2023

Starting a business gives you the flexibility and opportunity to control your destiny. But with all the pain and dysfunction in the world today, a lot of people are probably thinking, "how could I ever start a business in this environment". Here's why..

  1. Change = Opportunity. Whenever there are changes, new opportunities always surface to address those changes.
  2. Work From Home trend. Society is coming to the realization that entrepreneurship is the future, whether as a side hustle or to replace your income.
  3. Access to people. It has never been easier to reach specific audiences that would benefit from your business. Look no further than social media and influencers. 
  4. You’re never going to get rich working for someone else. Now there are always exceptions to this but rich people know that the greatest risk is not betting on yourself. 

So if you have a concept, an idea, a product, or an app, now is the time to develop it.

Click Here for more inspiration.

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Why Startups Fail

success Dec 10, 2022

Starting a business is a lot harder than most people think. Rarely is a business so in tune with its customer’s needs that it can float along with minimal effort. But why do so many businesses fail? The reasons run deep, but here is what you should know before starting your own business. 

KEY TAKEAWAYS

  • According to business owners, reasons for failure include money running out, being in the wrong market, a lack of research, bad service providers, ineffective marketing, and no proven process.
  • Ways to avoid failing include setting goals, accurate research, loving the work, not quitting, and aligning yourself with the right team. 

Reasons for Failing

If you poll former business owners, you will get a wide variety of reasons as to why their businesses failed. 

  1. Money Ran Out: This widely given reason doesn’t really explain why a business failed. The money ran out because it stopped coming in, so why did the cash flow dry up? Was it due to poorly managed...
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TOPIC: 7 Proven Ways To Raise Capital For Your Business

money Nov 09, 2022

Revealed: How to get money for your business. Money is usually the biggest challenge, but people that are committed ALWAYS find a way. Learn the 7 proven ways we see entrepreneurs overcome this obstacle every day. With Mike Corradini, Founder and CEO of ProductMentor.

Watch video here:

https://www.facebook.com/FastLaunchSystem/videos/998406663970572

 

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How To Grow Your Audience Without Ads

marketing Oct 10, 2022

Whether you’re new to business or you’ve been an entrepreneur for a while, building your audience with the right people is one of the most important things you can do to help your business succeed.

 

3 Ways To Grow Your Audience Without Paid Ads:

 

1. Social Media

Social media is not only one of the most relevant methods in today's market, it's also one of the easiest to get started with.

Think about the social platform that your target audience spends the most time on. For example, your target audience may spend more time on LinkedIn than Twitter or Facebook, so start there. It's also important to notice if your audience engages with certain types of posts more than others.


2. Blog Posts

Blogs are still a very effective method to grow your audience. You can keep it simple with just text alone or mix in video and images. Over time, a successful blog can boost your search rankings (SEO), increase brand awareness, and bring higher-quality traffic to your...

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Why Mindset Is Everything

mindset Aug 10, 2022

We all have that little voice in the back of our head - some are just more aware of it than others. 

Your thoughts and mindset are at the core of your destiny. They are the foundation of your words to follow, and then your actions and your habits, and ultimately your destiny. 

At the end of the day, you are what you believe you are. The universe tends to conspires to help people that believe in themselves and their purpose. If you are to do something profound in your life like start a new business or create something to help others, you have to really believe you can do it. 

Practicing a healthy mindset can give you insights into what you are thinking and why you are thinking it. The key is to reflect on yourself as if you were a 3rd party. This is challenging at first, but with practice you will become more and more objective and become more aware of your thoughts.

If you don’t master your mindset and feed it abundant thoughts, your mind will default to...

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How To Create a Social Media Strategy

marketing social media Jul 09, 2022

You can do a lot of customer testing on social media before you even launch your product or app.  

Social Media is something many entrepreneurs put off for too long. Not because they don't "want to" promote their business with social media - it's because they aren't sure "how to". The post will share some ideas on how to get your social media started for your business. 

Watch What Competitors Are Posting

What to post on social media is a question that bothers a lot of entrepreneurs. The default answer is nothing. 

A method developed called S.E.E. (Study, Engage, Educate) helps you understand and connect with your target audience without having a finished idea yet. 

Step 1:

Study. Save the information you discover. Check out Facebook groups, influencers, and do Google searches. Find out what your competitors are posting and what their customer's 'like'. After doing that for a few hours, you’ll start to understand the information your customer...

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24 New Products at the National Hardware Show

trade shows Apr 18, 2022

The National Hardware Show in Las Vegas this year was great! Crowds are starting to return to normal and the buyers are out.

We have dozens of retailers interested in most of our items. Our industry contacts might be just what you need.
 
WILL YOUR PRODUCT BE AT OUR NEXT TRADE SHOW?

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14 New Products at The Inspired Home Show

trade shows Mar 11, 2022

The Inspired Home Show in Chicago this year was amazing! We are noticing audience sizes are starting to increase. 

Retailers and distributers are in negotiations on many of our items..
 
WILL YOUR PRODUCT BE AT OUR NEXT TRADE SHOW?

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